TLDR – Is This Social Media Marketing Agency Course The Real Deal?
The Agency Coach program is where Mike Schmidt teaches you how to run marketing agency businesses. He provides tools, coaching programs, and more so you can deliver real value to your clients, and get paid…
From the outset, it’s impressive. Mike supports you as you start out on your journey, working through your first month and getting your first new client. From here, he helps you scale up your agency, nurturing potential clients and landing more clients as you grow.
In fact, Mike takes care of a bunch of different angles. He helps you create time in your work schedule so you can start your agency, and he also offers free resources so you can try out his training before you make your investment.
But does it actually work?
There’s one massive red flag here, and it’s nothing to do with Mike. It’s the industry itself.
Basically every company on the planet needs some kind of digital marketing. Great… that means loads of client sites to work on, right? Well, maybe this was true about ten years ago. Today, there are about 54,000 digital ad agencies in the USA alone… all the gaps in the market have been filled.
But can Mike Schmidt help you outperform these competitors? If you can do digital marketing better, surely you can find your way into a niche?
Maybe he can… if the stars align and all the cards fall in your favor, Mike’s coaching and mentorship could push you ahead of the rest. But that’s a big ‘if’.
Remember, most agency owners don’t go about it this way…
- They start out working for other agencies, honing their skills and making great things happen for clients.
- Then they go freelance, building that word of mouth rep and gaining experience in dealing with their own customers.
- Then, after years of apprenticeship and development, they launch an agency. Their Rocky training montage is complete, and they’re ready to take on the champ…
With Agency Coach, you’re basically hitting fast-forward on that montage. You’re getting half an idea here, a vague understanding there, and you’re picking up a fraction of the experience these big hitters have. Before you know it, you’re standing in the ring and you’ve no idea how you got there.
To be fair to Mike, he does better than most with his agency course. He offers preliminary training, so you can get your head in the game before you start your agency. And he helps his students lay the groundwork for success. But none of this is a substitute for ten years of battle-hardened marketing agency experience…
This is where Digital Leasing is, in my opinion, a way better option. Using local lead generation strategies, you’re setting up your own website in a highly specialized niche. Then, you lease this site out to your local business partner. Super effective lead generation, slam dunk conversions… everyone’s a winner.
The beautiful thing about this is you’re operating in your own market. There’s none of the saturation of the marketing agency industry, because this is your niche. You’re not battling it out with the OGs because you’re the OG… you’re the go-to for amazing leads in your field.
The whole thing is designed to be sustainable and reliable. You’re not fast-forwarding through your training… you’re gaining valuable skills that you can immediately put to good use. You’re not stressing yourself out trying to find clients… you’re scaling up your business with a tried and tested template, creating new sites in new niches with ease.
Doesn’t this just sound so much less stressful than strolling into the marketing agency lion’s den and trying to make your mark?
Hit the link to get started on your Digital Leasing journey today.
Or… keep on reading to learn more about The Agency Coach.
Who Is Agency Coach For… And Who’s It NOT For?
It might seem like it… but I don’t think this program is for just anyone. So who can benefit?
Who It’s For…
You might gain some advantage from this course, if…
- You love the idea of running your own agency – This course is all about creating digital marketing agencies, so if this is your dream, it could be a good call.
- You want to get your head in the game before you begin your journey – Mike offers some good preliminary training, so you can make sure everything is in place before you start your agency.
- You don’t mind battling it out in a high stress field – It’s pretty competitive out there in the agency market, but if you love the pressure it could work for you.
Who It’s NOT For…
You’d probably be better off checking out a different program, if…
- You’re looking for a reliable source of income – It’s really hard to predict what your agency is going to make every week, so if you want something more regular and reliable I’d look elsewhere.
- You prefer a stress-free life – This is a super competitive business model, so if you don’t like the high-stress, high-pressure life it’s not for you.
- You’re a complete beginner in the world of marketing – Mike does offer some marketing coaching, but you’ll need to have at least a little bit of experience if this is going to work.
The 1000 FT View On Agency Coach And Mike Schmidt
This is where we step back a few paces, to get the full picture of the course and the guru…
The Agency Coach Business Model
Is The Agency Coach Program Worthwhile?
| Time Investment | 2.4 out of 5 stars | There is a lot to get through in this comprehensive course, and when you’re done, the work just keeps on coming. You’re way behind in the market, and it’s a lot of time and effort to catch up. |
| Level of Control | 2.8 out of 5 stars | The control is only good if you make it to the very top. When you’re battling it out in the middle of the market, you’re constantly at risk of falling foul of ad platform policies, client expectations, or other issues – which could be disastrous. |
| Ease of Implementation | 2.6 out of 5 stars | Mike lays everything out very nicely, and you’ll get loads of info here. But actually putting this information into practice is going to be a lot harder. |
| Profit Potential | 2.1 out of 5 stars | Again, the profits are going to be great if you fly to the very top of the food chain. But in a saturated market like this, that’s really difficult, and most entrepreneurs won’t make it. |
The business model here is digital marketing. But there’s a couple of twists to this…
- It’s about digital agencies… so it’s not one of those straight up digital marketing coaching programs.
- It introduces a few extra elements to the digital marketing game, like the ReviewPro LaunchPad that makes online reviews a real marketing resource.
So the idea is you’ll be offering digital marketing services to your clients. You’ll build your business, and companies will flock to you to boost their brand and increase their sales.
And you can offer other services too, like managing online reviews, or offering consulting and auditing, and constructive feedback and advice on business marketing strategies.
There’s certainly money to be made here… but the problem is you’re already way behind. It’s hard to say how many digital marketing agencies there are currently. A recent global report on the market drew data from 45,000 agencies, while recent figures suggest there are more than 54,000 digital ad agencies in the USA alone, and that number is growing by almost 15% a year.
To put it simply, it’s a super competitive environment. As an agency owner, you’ll be doing business in a high-stress market, and battling it out with professionals who have been doing this for years.
If you follow the Agency Coach route, you’ll basically be on the fast track… so no real experience, no time spent developing an existing clients roster, and no authority in the industry.
All I can say is… good luck with that!
How Much Does The Agency Coach Cost?
So how about that Agency Coach cost? Well… it depends on what you’re signing up for.
- Agency Coach Ignite is a free on demand webclass covering web design and other things, but you’ll have to reserve your seat at the session.
- As well as free training, there are free resources too. Like the Digital Agency Momentum kit.
- Then there is the Agency Lead Funnel Kit… another nice perk that won’t cost you too much. Apparently it was originally $197, but now it seems to be available for only $27.
- The Review Pro Launchpad will cost you $1,494 as a one-time payment, or $797 across two payments. That’s a hundred buck saving if you pay upfront.
- The Agency Coach Mastermind program is where the meat of the training is found. You have to apply for this one, and the cost is not listed upfront. However, my research suggests you’ll be paying up to $5,000 for this.
What Makes The Agency Coach Different?
One of the coolest aspects of The Agency Coach is how comprehensive the training is. While programs like Zesty Agency focus on specific aspects of marketing, Mike tries to give you a more complete picture of what it takes to run an agency.
The review management features also set The Agency Coach apart. Imam Gadzhi might offer a lot of stuff in his agency program, but he doesn’t really touch on this.
Reviewing The Guru – What’s Mike Schmidt Got Going On?
Mike Schmidt grew up in Tucson, Arizona, and he showed an early interest in all things digital. As early as 1993, he was learning the ropes of web design, and even helped create his high school site.
He continued his education in Tucson after high school, graduating from the University of Arizona with qualifications in Media Arts and Computer Science. Mike still had that digital bug, and found that digital marketing was his calling. He actually started his first agency, Anchor Wave, way back in 2003.
In 2008, Mike met Anthony “AJ” Rivera. Anthony is Mike’s long term business partner, and the two have kept on working together to this day.
Later, Mike would join the team at WireHire, as a Managing Partner, but he left the organization in 2015. These days, Mike wants to help people follow in his illustrious footsteps, and this is where Agency Coach comes in…
Is There An Agency Coach Scam To Worry About Here?
… but is there an Agency Coach scam to worry about? This is a massive point for anyone considering a course like this.
So nothing I’ve found about this program suggests it’s a scam. Mike definitely knows how to run an agency, and he’s proven his credentials in marketing and web design. He offers advice that could be a game changer for people looking to run their own agency.
Now… as with all programs like this, the official websites features more positive reviews than you can shake a stick at. These reviews are probably accurate, but of course there are no negative reviews published here. Why would Mike throw that kind of shade on himself?
I couldn’t find many negative reviews around the internet either, but I also couldn’t find many trustworthy positive ones. Seeing as Mike is a bit of an expert at managing online reviews, it’s always going to be difficult to find honest opinions.
This is a bit of a pity. It would be nice to see some balanced views and reliable testimonies. But that doesn’t mean it’s a scam. In fact, Mike is pretty upfront about how hard this business model is. In a YouTube video I found, he compares running an agency to running a 100-mile ultra marathon. In other words, it’s tough!
I would actually argue that the ultramarathon is easier. At least when those 100 miles are done, you get to go home. With an agency, you’re stuck in the pressure cooker of the market for life.
And those ultramarathon pros you’re racing against. They’re not going to trip you up. They’re not going to hide the trail signs so you go the wrong way. They’re not going to put you out of business. Those old school marketing experts you’ll encounter in the agency industry? This is exactly what they’re going to do to you…
Agency Coach is not a scam… but it is fast-tracking you right into one of the most brutal markets around. I hope you’re ready for a real scrap…
My Personal Opinion On The Agency Coach Program
Here’s my personal opinion on this course…
It’s great, there’s lots of solid information, and the team is superb… but I don’t think it’s enough to make your agency a winner.
Before I get into why this is, here’s what I want to see from a course like this…
- Incredible coaching and amazing materials
- The chance to earn serious money
- Freedom to live life the way you want to
Will This Course Help You Beat Those Rival Digital Marketing Agencies?
Unfortunately… I don’t think so.
Let’s take a look at why I think this…
- Ok, the coaching and materials are very good. I think Mike and his team have done great here. But it might not be enough…
- …because the market is saturated. You don’t just need to run a good marketing agency, you need to run a marketing agency that’s better than the guys who have been doing this for years.
- So you’re way behind. You’ll have to work over time to catch up, devoting all your time and crossing all your fingers and toes in the hope of making this work. This doesn’t sound like freedom to me.
With Digital Leasing, you’re basically getting in on the ground floor. You’re not butting heads with people who have way more experience and a ton of resources behind them. You’re taking a niche and making it your own.
Thanks to a great set of coaches, the Digital Leasing program gives you the skills you need to make this happen. Once your site is set up, you can run it with just a few clicks and a few minutes every day, generating up to $2k a month per site and putting food on the table for local businesses in your area.
And you can scale your business as much as you like. Create new sites across new niches, and maximize your income.
It’s a whole lot better than fighting a losing battle in one of the most oversubscribed industries on the planet… digital marketing.
Hit the link to unlock freedom, profit, and a bright future with Digital Leasing…
Or, if you want to know more about The Agency Coach, keep reading.
What’s Inside Agency Coach?
So what’s going on behind the curtain here? You’ve actually got five different options when you sign up with Mike Schmidt and his agency coach program.
Agency Coach Review Pro Launch Pad
With ReviewPro LaunchPad, Mike gives you the lowdown on how to launch your online reviews business and then land your first client. Interestingly, Mike says securing that first sell is actually much easier than others would have you believe.
Agency Coach IGNITE
In IGNITE, Mike teaches you how to gain new clients within a month, through a step-by-step process that is easy to follow. Mike says this is suitable for everyone, even if you don’t have any existing expertise at all.
Digital Agency Momentum Kit
Making your first conversion and bringing in clients is vital, but Mike wants to help you keep that momentum going. In the Momentum Kit, you get a range of proposals, systems, processes and trainings. Mike has been using this since 2003, and his continually updated and improved it over the years. He advises you act fast, though, as this is a limited edition offer… and it’s free.
Agency Coach Mastermind
This is the really big offering in the course collection. You can apply to become one of Mike’s “Dream Clients”. If accepted, Mike and his team will work with you personally, offering individual coaching and support as you prepare to build your digital agency business. He says he’ll help you make the time you need, and achieve the financial freedom, to start your own agency within a year.
Agency Lead Funnel Kit
Mike gives you access to his Full Agency Lead Magnet Funnel System, which he says kicks out more than 400 leads every month. With automated emails, Facebook ads, and promo strategies, this step-by-step program is supposed to be a lead generation supercharger.
Free Resources
There are more free training resources too.
The free training and resources in The Agency Coach program
| The Free Training Or Resource | The Material | What’s It All About? |
|---|---|---|
| 4 Keys Training For Digital Agencies | Training video | Here, the team provide you with four simple keys that they say will transform your agency. The idea is to streamline operations to help you achieve real financial freedom. |
| Google Business Profile Exposure Guide Lead Magnet | eBook | Lead magnets are highly valuable in digital marketing, as they help you to build trust while also growing your list of leads and prospects. This eBook teaches you how to do just that. |
| Web Services Agreement Template | Contract template | Mike says this two page web contract template has helped his agency secure more than $10million worth of services in five years. He believes it’s crucial in managing client expectations and setting performance targets. |
| 27 Questions To Ask Every New Client | A list of questions | This resource gives you a set of questions to ask your new clients, so you can effectively engage in fact finding without going overboard with the details. |
| How To Start A Super Profitable Online Review Business | Training video | This free training works alongside the ReviewPro LaunchPad training, offering strategies to develop your review management business. |
| Agency Coach Community | Facebook group | A free Facebook community that provides support and networking opportunities for web design, digital marketing, and web creative professionals. |
My Agency Coach Review – The Conclusion
Let’s bring this Agency Coach review to a close…
So what have we got here?
I’d say we’ve got a pretty good program designed to help students live out their agency ownership dreams. Mike and his team have had big successes with their own agency, Anchor Wave, and they know how this business works.
In fact, their program is much better than some of the other courses out there in the agency market. It’s way more comprehensive, and I love that about it.
But what we haven’t got is a program that’s going to prepare you fully for the realities of the market. The fact is this… if you’re starting out now, you’re already way behind. The big hitters already have all the great clients, and they’re not going to just roll over and let you take top spot.
So, I love the course… it’s great. What I don’t love is the business model… it’s so saturated, and it’s just too hard to make this work these days.
What’s next then? Well, if you’re committed to the digital marketing approach, you might want to check out another of my reviews, like this one for Blueprint Training.
But I’d say the best call is just to sit tight and learn all about my #1 pick for making money in 2024…
My #1 Way for Making Money Online In 2024!
Our review team has spent months reviewing dozens of business models and thousands of programs.
And the research IS conclusive:
Digital Leasing is the #1 online business model for those just starting out.
Whether you’ve never made a dollar online or you’ve been in this space for a while, Digital Leasing is for you.
Why?
1) It’s Flexible: got an hour a day? You can do this. Even with a little time each day, you can move the needle in a Digital Leasing business.
You can earn PASSIVE INCOME – if you stop working, the money doesn’t.
Imagine taking three months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.
Freedom and flexibility really isn’t what Agency Coach is about. You’re basically training to take on another full-time job… one with more responsibilities, more stress, and more pressure than before…
2) You Own & Control EVERYTHING: I suppose you could wind up in control with Agency Coach, but only if you rise to the very top of the tree. Until then, you’re living in fear that your business could fall apart at any moment.
With Digital Leasing, you own all the assets, which means you have all the power and all the control.
3) Little To No Startup Costs: Using the strategies outlined in this program, you can get into digital leasing with zero dollars upfront.
You can have your first Digital Rental Property up and running and generating profits for less than $100.
4) Easy To Duplicate: OK, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks.
Each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). It gets easier every time you decide to create another one and increase your income.
With a digital marketing agency, you need to strike a fine balance. You can’t charge too much, because your competitors will slaughter you. You can’t take on too many clients, because you’ll spread yourself to thin. Doubling your profits is seriously hard.
5) Make Money Helping Real People: Small, local business owners need more customers, and with Digital Leasing, you are unleashing a flood of happy, paying customers for these businesses.
You make money by helping them make money. This part is what makes it all worth it… helping a small business owner in your community. That’s how Digital Leasing makes a real impact in the lives of real people.
Get started today and join a community of over 2,000 successful students who are living life on their own terms and achieving a consistent, reliable, semi-passive stream of income while helping real people.
If this sounds more like what you want out of life click here to learn more about Digital Leasing.
