Justin Woll Review: Scam Artist or Legit?

Welcome to my Ecommerce University Review. My goal is to help you understand what the program is all about, how much it costs, if it's a good use of your time, your money, and much more! It should be less than 10 minutes start to finish, so let's dive in!

beyond six figures review

Hey there! If you’ve stumbled upon this page, you’re probably on the hunt for an unvarnished Justin Woll review.

I’ve been around the block a few times, reviewing a bunch of programs and spilling the beans on what they’re really about, so welcome!

Why are you here? Let me guess:

  • You’re curious about Justin Woll’s e-commerce secrets to success.
  • You’re wondering if his courses are worth your hard-earned cash.
  • You’re looking for a straight-up, no-fluff opinion to dodge any and all financial bullets.

Why read this?

Because knowledge is power! I’m here to help you go around those sneaky pitfalls, save your precious time, and maybe even a bit of your sanity.

To do so, I’ve scoured every nook and cranny of the internet to bring you a one-stop shop of information – saving you from the dizzying world of endless Google searches.

Ready? Let’s dive in!


This Ecommerce University review has been thoroughly researched with information and testimonials that are available to anyone in the public. Any conclusions drawn by myself are opinions.


Justin Woll’s program offers a wealth of e-commerce knowledge and a large community, which could be helpful for beginners. However, personalized mentorship falls short, and the sheer volume of information may be overwhelming for newcomers to dropshipping. Although it provides basic e-commerce foundations and networking opportunities, these factors alone may not justify the investment for everyone.

The Good Stuff

  • The program covers a variety of e-commerce topics, which means you’ll get a broad understanding of the field.
  • Justin Woll's personal insights can provide useful perspectives, which means you might discover some valuable nuggets of wisdom.
  • The structured approach to the curriculum ensures you don’t miss out on key concepts so that you can build a foundational understanding of e-commerce.

The Bad Stuff

  • The program doesn’t always deliver on its promise of personal mentorship. This might make you feel lost and unsupported in your learning journey.
  • Making this program work requires a significant investment, while the return on this investment isn't so attractive.
  • The extensive curriculum can be too much to handle, meaning you might feel overwhelmed and unable to focus on what’s truly important.

Firstly, Why Am I Writing The Review?

Nice to meet you, my name is Brittney!

My story starts like many do… “slaving away” at a 9-5 job that I didn’t really enjoy, but hey – it paid the bills.

I worked for a large Fortune 500 company that performed background checks for other companies when they wanted to hire a new employee… so you know, not exactly exciting stuff.

For a lot of people, a nice stable job and predictable check coming in every month is the picture of success, but for me, it felt like I was missing out on life.

Clocking in every single day, doing the same tasks over and over again, getting home with barely enough time to make dinner and enjoy some time to myself… only to wake up again the next morning and do it all over again.

I just wanted to enjoy life without being shackled to an unfilling job.

I wanted to be able to take vacations whenever I wanted, for however long I wanted.

I didn’t want to have to beg my boss for a salary increase that barely matched inflation.

I just wanted to be free and happy.

Then about 4 years ago (as a stroke of luck), I stumbled across a program that taught me how to make money online by actually helping real people (local US businesses).

Who Cares About That?

99% of reviewers out there don’t have experience running an actual business. They’re writing about stuff that they have no real experience with.

Why would they do that?

They just want you to click through and buy the program that the review is about!

I have absolutely no relationship with J Rich, so you can rest easy knowing that I’m going to give you my honest opinion.

This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.


TLDR: Is Justin Woll Net Worth a Testament to His Program’s Success?

TLDR: Is Justin Woll Net Worth a Testament to His Program's Success?

Alright, for those of you who’d rather watch paint dry than read a lengthy review, let’s cut to the chase:

You’re probably wondering, “Should I buy into Justin Woll’s ecommerce business program, or is it just a glorified webinar with a hefty price tag?”

Let’s break it down, shall we?

First up, the positives: Justin’s program, often referred to as ‘Figures Ecommerce University’, is a bit like that Swiss Army knife you never knew you needed. It packs a whole lot of e-commerce knowledge into one place.

This program’s content covers a lot of ground, almost like it’s giving you a tour of the entire online sales universe. Think of it as a compact but detailed guide to e-commerce, something you can always refer to.

Having a chance to learn from Justin Woll means getting insider tips and strategies that can really give you an edge in your e-commerce endeavors.

But here’s where things get rocky.

That same mentorship, although promising, seems to fall short of expectations. These allegedly personalized coaching sessions end up with generic advice that doesn’t quite address your specific needs.

You’ll also rarely hear from Justin himself since he delegates most of the mentorship to his “team”. How experienced that team is and whether they will teach you what Justin would is a good question.

Consider this: You’re paying for mentorship from Justin Woll, and you’re getting it from some dude you’ve never heard of. If I paid to see Led Zeppelin and ended up seeing their sound-check guys, I’d be pretty pissed.

Talking about paying, the cost for his personal mentorship program is around $5,000 to $6,000 for a 6-month period. When you’re putting down that kind of money, you’re expecting a personalized, high-end learning journey. While not exactly bad, Justin Woll’s program is not that kind of a slam dunk.

Now, if you’re on the hunt for a more straightforward and reliable way to make money online, one that doesn’t leave you wandering in confusion or emptying your pockets, then you might want to check out digital leasing. It’s a down-to-earth, effective approach that gets straight to the point, offering clarity and a real shot at success.

Time Investment3 out of 5 starsYou’ll need to put in a good amount of time to see a real return, especially in the initial stages. Think long-term commitment.
Level Of Command2 out of 5 starsYou have a fair bit of control over your store and sales strategies. It’s your show, but supplier choices can limit your moves.
Ease Of Implementation2.5 out of 5 starsManaging a dropshipping store takes effort. It’s more hands-on than it sounds, from product selection to customer service.
Profit Potential2 out of 5 starsWhile there is potential for profit, it largely hinges on effective strategy implementation and favorable market conditions. Success is not guaranteed and varies based on individual execution.

Who Benefits From This Program & Who Doesn’t

Who Does It Benefit and Who It Doesn't

When considering Justin Woll’s program, it’s important to note that not everyone will find it equally valuable. This section helps you figure out if it’s a good fit for you or if you should look elsewhere.

This program might be for you if:

  1. You aim to understand customer psychology. There’s a focus on understanding what drives online shoppers, which could be useful.
  2. You prefer learning through videos. The program includes video content, which can be helpful if that’s your preferred learning style.
  3. You’re into experimenting with online stores. This program provides insights on setting up and running an e-commerce store.

You might want to pass on it if:

  1. You want a guaranteed success formula. The program offers guidance, but it can’t guarantee success, which might be a dealbreaker.
  2. You prefer learning through hands-on experience. This program is more theory-focused, which might not suit your learning style.
  3. You’re seeking in-depth, specialized e-commerce knowledge. The program is more general, which might not be enough for those wanting deep dives into specific topics.

So, here’s the deal: every educational program has its own crowd. It’s all about lining up what you want, how you like to learn, and your goals with what this program’s actually offering. Make sure to think it through before you take the plunge.

Program 1,000 FT View: Ecommerce University – Worth the Hype or Not?

Ecommerce University - Worth the Hype or Not?

In this part of the review, we’re taking a wide-angle shot at Mr. Woll and his ever-so-promising dropshipping program.

Here’s our exploration map:

  • What is Justin Woll net worth?
  • What’s Dropshipping?
  • How Much Does Ecommerce University Cost?
  • Can You Get a Refund?

Hopefully, I’ll assemble this section better than when I try to assemble IKEA furniture!

Buckle up, and let’s go!

Justin Woll net worth?

justin woll

Being just 23 years old when he became a self-made millionaire, Justin Woll is one of the most successful people in the ecommerce world.

He kicked off his online presence in his teen years, starting with a YouTube channel. This was his first dive into the digital business world, and it was just the beginning.

Fast forward to high school, his interest in e-commerce and technology grew even more, driven by a desire to make things better for his family.

Around that time, Justin launched his own e-commerce gig, which became successful in just six months, and by 2021, this guy was sitting on a net worth of about $3 million.

Very impressive!

From a regular kid to a millionaire – it’s another happy end tale we’ve heard before. Sadly, that’s not the typical outcome for most people in e-commerce.

It’s tough out there.

Today, Justin isn’t just focused on making money through online selling. He’s also running a company called BeyondSixFigures, where he’s out there coaching and mentoring.

The crowd is kind of split on him. Some think he’s the real deal with helpful advice, while others are not so impressed.

I do believe he has goodwill, but here’s what’s up – hitting the same jackpot isn’t something everyone can count on in the e-commerce world.

Facebook PageJustin Woll
LinkedInJustin Woll
InstagramJustin Woll

What’s dropshipping?

Justin Woll’s claim to fame lies in his role as a coach in the eCommerce dropshipping scene. He’s the guy who promises to teach you how to set up banger products in your online store, kick back and relax.

But let’s pause for a moment and look at dropshipping itself.

Dropshipping can be a bit like playing a game of cat and mouse with your competition. You find a winning product, set it up, burn a ton of money on paid ads to test it, and bam — Before you know it, your competitors have copied it. It’s an ongoing battle to stay ahead, constantly looking for the next big thing.

This shows you that there’s nothing “passive” about dropshipping.

Another common problem is the reliability of suppliers.

Imagine this: You’ve got orders rolling in, but your supplier drops the ball. Now, you’re stuck in a tough spot, trying to manage frustrated customers and delayed shipments.

Then there’s the challenge of building customer trust. Without a physical store or firsthand experience with your products, most people will need more convincing before they decide to take out their wallets. This means you need to work extra hard to prove your store’s worth.

Many are lured in by the “ease” of running a dropshipping store. Sure, you don’t need a huge upfront investment like in real estate, but the slim profit margins mean you need to sell a lot just to stay afloat, let alone take some money for yourself. It’s like filling up a bathtub with a teaspoon – slow and painstaking.

So, when you think about diving into eCommerce dropshipping, remember it’s not just about finding cool products to sell. It’s about grappling with competition, supplier reliability, building trust, and working with tight profit margins. I believe it’s essential to weigh these challenges before jumping into the deep end of the eCommerce pool.

How Much Does Ecommerce University Cost?

e commerce university price

So, if you’re thinking about diving into Justin Woll’s E-commerce University, you’re about to drop just shy of a grand for the basic course.

Sitting at $997, the course price is not pocket change, but it’s just the starting point. If you’re eyeing the mentorship side of things, prepare to open your wallet a bit wider.

The mentorship fee fluctuates between $5,000 to $6,000. That’s a pretty hefty sum, and it seems like Justin’s got a habit of bumping up the price by about a grand each year.

Now, I’m not saying there’s no point spending upwards of $1k for a program, but when the cost starts to resemble a down payment on a car, you’ve got to wonder: is what you get really that packed with value?

You watch Justin’s sales pitch, and it’s easy to think you’re about to get e-commerce secrets that turn lead into gold.

However, the reality might be a bit more… underwhelming.

Sometimes, these programs leave a lot to be desired. From lessons that feel like they’re not fully cooked to info so broad you’re left wondering where to even begin, these things can quickly leave you feeling overwhelmed.

So, before you start seeing dollar signs and gleefully hand over your hard-earned cash, take some time to think about these things.

Can You Get a Refund?

refund policy

Alright, so what about the refund policy for Justin Woll’s program?

Here’s the thing – when you decide to dive into this program, you’re pretty much committing — no take-backs.

That’s right, there’s no safety net of a refund policy here. So, once your money is in, consider it a done deal.

This approach definitely raises an eyebrow or two, especially for a program where you can’t sneak a peek before buying.

Why not let us have, say, a 30-day trial? Maybe a 3-day trial? Can we at least see a detailed walk-through of what we’re signing up for?


What a bummer…

Needless to say, I am not very keen on these kinds of policies. They give me the “take your money and run” kind of vibes.

I don’t think this is the case here, but if Mr. Justin is not confident I’ll love his program and won’t ask for a refund, neither am I.

My Take: Is This The Best Program For Ecommerce Entrepreneurs?

My Personal Opinion: Scam or Legit?

Let’s get down to brass tacks on my take on Justin Woll’s program and the man himself.

To give credit where it’s due, there are some bits in the program that aren’t half bad. You’ve got a bit of mentorship, some community interaction, and a good amount of useful info to chew on, almost like a condensed business degree.

While the program and Justin Woll are real enough, the business model they’re peddling, dropshipping, is a tricky beast.

You see, the way these programs are often marketed, you’d think you’re just a few clicks away from lounging on your private yacht. But for most people dipping their toes into dropshipping, it’s more like paddling in a leaky boat.

The first thing you’ll have problems with is competition.

Starting a dropshipping business can be tempting because it doesn’t cost too much to get going. But you’re not the only one who’s thinking this way. A low entry barrier means you’ll be up against a whole bunch of competitors, especially in the more popular markets.

Even if you do manage to break out, lured in by the minimal inventory management, the reality will soon bite.

Profit margins in dropshipping are slim – we’re talking about 20% if you’re lucky. That means for every sale, your take-home is a small slice of the pie, with the supplier eating up a big chunk.

To make things worse, this 20% isn’t even set in stone. It can shrink if you’re trying to stay competitive or if your deals with suppliers aren’t as sweet.

Plus, there’s the whole bunch of other costs – like marketing, site maintenance, SEO, and handling orders – that nibble away at your profits.

Now, I’m all for chasing dreams and making a buck, but the fear of diving headfirst into something that’s oversold and underdelivers? That’s real.

And trust me, there’s a lingering doubt about whether these programs are genuinely looking out for your success or just their bottom line.

So, is this whole shebang legit, or just another elaborate scam?

Well, I really don’t think it’s a scam, but it’s far from rainbows and butterflies it’s pitched as.

So, before you whip out your wallet and jump aboard the dropshipping bandwagon, take a moment. Ask yourself: is this the path to prosperity, or just a pitfall-laden journey?

But if you’re looking for an alternative route to making some cash online, one that doesn’t feel like you’re gambling away your savings, why not check out digital leasing? It’s a different ball game, one where you might actually stand a chance to hit a home run. Try it out. You might just love it!

What’s inside The Program

what's inside the program

Let’s take a look at what you’ll find in Justin Woll’s “Ecommerce University” program. It seems to be a mix of foundational lessons and specialized strategies, each packed into different modules and bonuses. In each module, you’ll find one or more videos to help you understand the material better.

Here’s a quick overview:

Module 1: E-Commerce University

This is where you start. The module covers the essentials of launching and managing an ecommerce store. From setting up shop to getting into the basics of the market, it’s a solid foundation for beginners.

Module 2: Proven Product Research Systems

In this part, Justin shares his approach to product selection. The focus is on identifying items with potential for high sales, also called “passion products.” This is one of the most important things you can learn as a drop shipper.

Module 3: Influencer Marketing Bootcamp

Here you learn about influencer marketing. This module guides you through collaborating with social media influencers to boost your product visibility. It’s a trendy and relevant approach in today’s market, but it’s not without its issues.

Module 4: Email Marketing Bootcamp

Here, you learn what effective email marketing is. Email marketing is an important tool for keeping in touch with your customers and driving sales, and this module offers practical tips to leverage it.

Module 5: Customer Psychology

Understanding your customers can significantly impact your sales. This section provides insights into customer behavior and purchasing patterns, which is a useful and broadly applicable skill.

Module 6: Ad Copy Mastery

Making compelling ad copy is an art in itself, and this module aims to sharpen that skill for you. It covers techniques to create persuasive and engaging advertisements.

Bonus 1: Platinum Club Access

Gain access to an exclusive community for additional support and networking. It’s a space for sharing experiences and tips and maybe even forming business alliances. Some say this is the most valuable aspect of the program. I don’t think that’s really a compliment.

Bonus 2: Manual Bidding Bootcamp

This bonus tackles the nitty-gritty of bidding for ads. It’s a bit technical but highly useful if you’re looking to master paid advertising strategies.

Bonus 3: Algorithmic Targeting Roadmap

Learn how to make the most of social media algorithms for targeted advertising. Paid social media ads are a bit complex, but this module breaks it down into actionable steps.

Bonus 4: Video Creation Mastery

Since videos are a powerful selling tool, this bonus focuses on enhancing your video creation skills. It’s a great skill set to have in your arsenal, considering the rising popularity of video content in marketing.

And that’s basically what “Ecommerce University” offers. Each part, from the main modules to the bonus content, chips in to round out your e-commerce learning journey.

Conclusion: What’s The Bottom Line?

So, we’ve dug deep and wide into Justin Woll’s program, and now it’s crunch time: do I recommend buying it?

Honestly, I can’t recommend it.

It’s not that the program doesn’t offer any value, but it’s more about the odds of success in the dropshipping arena. They’re not as favorable as one might hope.

The main beef with this program lies in its core: the dropshipping model itself. It’s a crowded market out there, folks.

Everyone and their dog seems to be jumping on the dropshipping bandwagon, and that makes standing out tougher than a two-dollar steak.

Then there’s the issue of profit margins. They’re skinny… Really skinny!

With dropshipping, you’re scraping by with a thin slice of the pie, and that’s before all the extra costs like marketing and site maintenance kick in. It can feel like you’re working your butt off but barely moving forward.

Your supplier is another major hinge point in dropshipping. If they mess up, guess who’s left holding the bag?


With all this considered, I’m having a tough time recommending this program. It’s not that it’s all bad news, but issues in the dropshipping world aren’t really worth the hassle.

If you’re itching to make your mark in the online world, why not jump into something with a bit more stability and far less risk, like digital leasing?

It’s like finding a more reliable and sustainable way to build a business online. Click here to learn more about digital leasing and how it can be a game-changer for you!

What Is My Top Recommendation In Making Money Online In 2024?

Digital Leasing - GGM

Our review team has spent years researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Leasing is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Leasing is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full-time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Leasing business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.

2) You Own & Control EVERYTHING: Unlike Ecommerce University, where you’re often left hanging by the ever-changing rules of platforms like Shopify or eBay, Digital Leasing ensures you’re in complete control. No worrying about sudden algorithm shifts or policy changes that could put your business in jeopardy. With Digital Leasing, you’re the boss, holding full ownership and control over your assets. This means more security and less stress about external factors.

3) Little To No Startup Costs: It’s possible to get into Digital Leasing with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up and running and generating profits for less than $100.

4) Easy To Duplicate: OK, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple of keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

In contrast, with Ecommerce University’s dropshipping, each new product or store launch can feel like starting from square one. You’re constantly hunting for new products, testing marketing strategies, and dealing with supplier issues. This constant resetting is a major workload, making it much harder to scale efficiently compared to the more streamlined approach of digital leasing.

5) Make Money Helping Real People: This part is what makes it all worth it. With Digital Leasing, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Leasing, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Leasing makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.

Now, the choice is yours.

You could continue browsing, looking at opportunities like Ecommerce University which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Leasing.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Leasing.

Brittney Here!

I get to travel the world and live life without financial worry thanks to the system below!