Lyoness Review (2023 Update): Everything You Wanted To Know!

By: Brittney

Welcome to my Lyoness review. My goal is to help you understand what the program is all about, how much it costs, if it’s a good use of your time, your money, and much more! It should be less than 10 minutes start to finish, so let’s dive in!
This Lyoness review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

The Good Stuff

Lyoness shopping community has an estimated 7 million members
Reviews saying that it's a legit business
Lyoness Loyalty Merchant

The Bad Stuff

Norway considers Lyoness a pyramid scheme
Lyoness UK Limited

Firstly, Why Am I Writing This Review?

Nice to meet you, my name is Brittney!

My story starts  like many do… “slaving away” at a 9-5 job that I didn’t really enjoy, but hey – it paid the bills.

I worked for a large Fortune 500 company that performed background checks for other companies when they wanted to hire a new employee… so you know, not exactly exciting stuff.

For a lot of people, a nice stable job and predictable check coming in every month is the picture of success, but for me, it felt like I was missing out on life.

Clocking in every single day, doing the same tasks over and over again, getting home with barely enough time to make dinner and enjoy some time to myself… only to wake up again the next morning and do it all over again.

I just wanted to enjoy life without being shackled to an unfilling job. 

I wanted to be able to take vacations whenever I wanted, for however long I wanted.

I didn’t want to have to beg my boss for a salary increase that barely matched inflation.

I just wanted to be free and happy.

Then about 4 years ago (as a stroke of luck), I stumbled across a program that taught me how to make money online by actually helping real people (local US businesses).

my concrete site

The image above shows an example. This mini website brings me in around $1,250 every single month, and I haven’t touched it in over 2 years.

That’s $15,000 per year in my pocket without having to really do anything.

Just helping small mom-and-pop shops keep their lights on and grow.

So it makes sense why local lead generation is my top online business for passive income. If you’re curious how that business model works, you can read more here.


Who Cares About That?

99% of reviewers out there don’t have experience running an actual business. They’re writing about stuff that they have no real experience with.

Why would they do that?

They just want you to click through and buy the  program that the review is about!

I have absolutely no relationship with Lyoness, so you can rest easy knowing that I’m going to give you my honest opinion.

This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.

Lyoness Review Is It An Illegal Pyramid Scheme

Something that makes online shopping fun is the unlimited cashback that websites and businesses provide.

Personally, shopping points and earning cashback seem like a dream.

And maybe that’s why online shopping has become more practical to the generation and probably also the reason why Lyoness, a network marketing business, is causing a stir online.

This business provides cashback solutions as well as the ability to earn money by sharing this platform. Though will this program help you?

Learn in this Lyoness reviews.

But before that…

Chances are you heard about Lyoness because someone – a friend or family member – introduced you to the company. Maybe you attended an online workshop or webinar, or maybe an in-person information session.

Your head’s probably spinning. This might be the first time you’ve heard about a real way to make money outside of a typical job.

So first off, congratulations!

You’ve just entered a whole new world…the world of making money on your own terms.

However, you came in through the wrong door.

Because Lyoness is – plain and simple – an MLM. Throw whatever fancy name you want on it…multi-level marketing (MLM), network marketing (NWM), direct sales, or anything else, it’s the same concept:

You pay some money upfront for the “opportunity” to sell products.

The products are typically low-quality but with high price tags (because fancy labels and stuff).

You’re told that the key to building your own successful business is selling these products to friends and family, and getting them on a subscription (so you get “monthly recurring revenue”).

Unfortunately, like most people who get taken in by these types of schemes, you’ll quickly discover that the well runs dry faster than you imagined.

After all, they make it sound really simple. “Just get 5 people you know onto this magic widget, and things will just grow from there.”

And in your head, you think “How hard can it be? I know plenty of people, 5 will be easy.”

But then you do it, and you realize people look at you like you’ve joined a cult. You’ve become “that person”, who joined an MLM, and is now trying to sell questionable products or services to everyone they meet.

It puts a strain on your relationships, and you end up stuck between two worlds.

But it’s not your fault. These companies spend millions of dollars each year figuring out exactly how to brainwash and recruit people. And that’s why we’re here.

To help you find a better way before it’s too late.

So, what if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Inventory
  • Selling to friends and family
  • Selling to strangers
  • Recruiting people
  • Dealing with questionable products that weigh on your conscience

An income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything?

If that sounds like something you’d be interested in, check out Digital Real Estate. 


This is nothing like MLM, and that’s probably a good thing.

However, if you’d still like to know more about Lyoness, keep reading.

What Is Lyoness (Cashback World)?

What Is Lyoness Website

Lyoness is a global shopping community that operates on the Network Marketing model.

It claims that it has more than 8 million members.

It currently operates in 47 countries across six continents.

Lyoness is being investigated as a pyramid scheme in a number of countries.

The Italian Competition Authority (AGCM) decided in January 2019 that the Lyoness cashback formula is an unfair and deceptive commercial practice.

Also, there are a few points I’d want to explain so that you can see the whole picture.

Lyoness is a registered trademark for a collection of geographically dispersed business entities.

This implies that Lyoness encompasses a lot of distinct brands.

Their primary brand and platform for connecting consumers and merchants are Cashback World. (and, of course, to provide cashback to shoppers)

Lyconet is the brand under which they conduct all of their network marketing business operations.

Cashback Solutions is where merchants may sign up and become Lyoness members.

What Is The Lyoness Corporate Structure?

What Is The Lyoness Corporate Structure

Lyoness’ CEO, Hubert Freidl, was appointed as the company’s director in 2004. Lyoness is comprised of at least seven Swiss corporations, nine Austrian corporations, and approximately 42 other national and regional corporations from around the world. “Lyoness” is derived from the Celtic legendary realm “Lyonesse.”

Lyconet was introduced as a new trademark name for the same group of companies in 2014

International Organization

International Organization

Lyoness and Lyconet are trademark names that cover a wide range of business activities. Lyoness eBiz GmbH, Lyoness Dataservice GmbH, Lyoness Lyco Soft GmbH, Lyoness Child & Family Foundation, Lyoness Greenfinity Foundation are all part of the Lyoness Group.

Continental And Country Organization

Continental And Country Organization

Lyoness International AG owns the continental organizations, which are registered as stock corporations. Lyoness Europe AG (founded in 2003), “Lyoness IMEA S.A.” (founded in 2009), Lyoness North America Ltd., “Lyoness South America S.A.”, and “Lyoness Asia Ltd.” are all subsidiaries of Lyoness (2011).

The country offices are privately owned, limited-liability companies that are subsidiaries of the continental stock corporations

How Does Lyoness Work?

How Does Lyoness Work

Lyoness offers numerous benefits to both consumers (online shoppers) and merchants. However, for the purposes of this Lyoness review, the emphasis will be on the Consumer.

As a Lyoness member, you can earn 1% to 5% cashback when you shop online at one of Lyoness’ affiliated brands and merchants.

You will also collect Shopping Points when you buy anything from one of their partner shops. These Shopping Points may be used for offers available just to Lyoness members, such as cash bonuses or discounts.

Aside from personal discounts, you may also earn money when your recruiters and their recruits buy online

How Much Did Lyoness Members Pay To Join?

How Much Did Lyoness Members Pay To Join

Lyoness, like GPT sites, offers free online shopping membership. However, as a free member, you will only have access to a limited number of benefits. This will be discussed further below.

If you want to become a premium member, Lyoness offers a few upsells, and yes, you must pay money.

Some individuals on the Internet claim to have paid more than $3,000 to get a premium member status with Lyoness in the hopes of receiving greater benefits, incentives, and privileges.

Is Lyoness An MLM Company?

Is Lyoness An MLM Company

Lyoness is an online shopping platform based on a multi-level network marketing business model. It is similar to another MLM company called SHOPPING SHERLOCK, which operates under the same business model.

The Lyoness Compensation Plan

The Lyoness Compensation Plan

The Lyoness MLM business model is used in the “Friendship Bonus” scheme.

The Friendship Bonus scheme, on the other hand, is more akin to affiliate marketing than traditional MLM compensation plans.

While most MLM companies compensate their members when they recruit new members, Lyoness’ Friendship Bonus does not.

However, recruiting is still required since you will earn a 0.5 percent commission on purchases made by individuals you recommended to Lyoness, as well as another 0.5% commission on sales made by people they brought in.

Let’s be honest: this doesn’t seem that terrible, does it?

These advantages are even more impressive when you realize that being a Lyoness member is completely free.

If you are a premium member, you will have the opportunity to make extra money, shopping points, and cashback. However, in order to fully benefit from the Lyoness compensation plan, you will need to upgrade your membership status.

But don’t get too enthusiastic until you hear why many people consider Lyoness a scam.



Shopping points and cashback are appealing.

However, when it comes to starting a business, you have many options.

Even if you’re dead set on becoming a network marketer, your options are far superior to Lyoness’.

Keep in mind that I am not compensated to promote any of the programs I review. MLM is a great business model in my opinion, but you could end up leaving a lot of money on the table.

Is Lyoness A Scam?

Is it a scam?

So, is Lyoness a scam?

Not technically. You can make money with this program, but it’s definitely not as easy as the company makes it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and – most importantly – the actual commissions are pretty small.

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re grinding it out for 3 months and then your reward is a $50 commission, it’s not really worth it.

What if, instead, you could do that same 3 months of work (in your spare time), and your reward was a $500 to $2,000 payment that came in every single month?

And what if you actually didn’t need to wait 3 months? What if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Real Estate

And, unlike an MLM, you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection is all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece


They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Real Estate.

Are There Alternatives To Lyoness?

are there alternatives

Yes, there are plenty of other business models to choose from if you want to pursue making money online.  Here are just a few:

What Is My Top Recommendation In Making Money Online In 2023?

Digital Real Estate

Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Real Estate is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Real Estate is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Real Estate business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.


2) You Own & Control EVERYTHING: With MLMs and Network Marketing, you don’t really own anything. You have no control over the quality of products. You don’t even own your “team”.

Look at the fine print for most of the agreements folks sign when they join one of these companies. At any point, the company can change your commission structure, reduce your profit margins, or kick you out entirely.

With Digital Real Estate, you own the assets, which means you have all the power and all the control.


3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.


4) No Inventory: Alright, so most MLMs don’t make you buy the products and fill your garage with them anymore (unlike the good ol’ days), but you’re still in a physical products business.

And physical products always have physical limitations. Even if you don’t have to manage the inventory, you still have to deal with supply chain shortages that cause major delays.

Imagine finally landing your first customer, and then losing them after one sale because they had to wait 6 weeks to get their order.

With Digital Real Estate, a 100% online business, you never even have to think about that risk.


5) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with an MLM, you’d have to double your customers OR double the average order size of your existing customers. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.


6) Make Money Helping Real People: This part is what makes it all worth it. In an MLM, your “upline” might convince you that what you’re selling improves people’s lives, but deep down, you likely know that’s not true.

Most of the time, you’re either selling a dream or a poor-quality, overpriced product with a fancy label.

And that makes it pretty hard to sleep at night.

But with Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.


Now, the choice is yours.

You could continue browsing, looking at opportunities like Lyoness which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Real Estate.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.

Table of Contents

Brittney Here!

I get to travel the world and live life without financial worry thanks to the system below!