Ippei Kanehara: Introduction
Ippei Kanehara’s favorite online business model is called “local lead generation” and he uses it to generate new customers for local businesses.
I looked at Ippei Kanehara and Dan Klein’s course on local lead generation, which teaches the business model from start to finish.
Ippei Kanehara, a former student of Dan Klein, has grown into something of a guru himself. He just collaborated with Dan to help run the lead generation training and coaching program.
I’ve noticed that reliable and easy-to-understand information about this topic is hard to find on the internet. This is why I decided to write this review.
But, before I go any further…
This Ippei Kanehara review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.
Ippei Kanehara: Overview
Ippei Kanehara runs a lead generation program. And frankly, this is probably one of the better business models out there.
However, Ippei and Dan isn’t our #1 choice here. Joshua T. Osborne’s Digital Real Estate program is.
There’s a right way and a wrong way to do things in lead generation.
The wrong way involves chasing clients, and using either outdated templates or poor-performing Facebook ads to get cheap leads that never buy or even answer the phone.
This creates a ton of client turnover, forces you to do a lot of selling, as well as experimenting with different types of ads and campaigns.
It’s a very active business model, and is more of a self-created job.
However, the right way to do lead generation involves building assets that YOU own and control.
Assets that attract high-quality, ready-to-buy customers to YOU, that you can then flip to the client for a fee.
The lead generation program GG Money recommends shows you how to do this in a way that creates passive monthly income, instead of forcing you to work round the clock to keep things going.
This program shows you how to create an income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?
An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything.
If that sounds like something you’d be interested in, check out Digital Real Estate.
However, if you’d still like to know more about Ippei Kanehara, keep reading.
Who Is Ippei Kanehara?
Ippei (pronounced “E-Pay”) is a full-blooded Japanese. He left his own country around the age of seven and immigrated to the United States.
In no way is he out of the ordinary. After finishing his undergraduate studies at Michigan State University, he got a job at a local auto parts store.
He eventually realized that he didn’t want to be bound by the 9 to 5 grind. Instead, he wants to control TIME, which is undoubtedly the most precious commodity in the world today, aside from making money.
He attempted to accomplish this by using several internet marketing strategies. He tried dropshipping using Amazon FBA, Facebook marketing, and other ways.
However, it wasn’t until he met his mentor Dan Klein that he learned about the lead generation business model. This business model has had the most success since then.
His motive for delivering this lead generation course is that he wants others to have the same level of financial success that he has.
How Does The Ippei Lead Generation Course Work?
As previously stated, Ippei Kanehara’s online business approach is built on lead generation. This is a very straightforward concept.
In other words, you gain money by bringing in new customers for local businesses.
In contrast to other techniques of generating leads, such as learning how to manage Facebook ads and SEO for other companies’ websites, this course covers the “Rank-And-Rent” approach of lead generation.
It all comes down to you developing a simple website and then “renting” it to small and local businesses in your niche in order for them to rank higher on Google.
How Does The “Rank And Rent” Method Work?
Since it’s referred to as “digital real estate” in internet marketing jargon, I’ll use a real-world example to describe.
Assume you own a land. A small business considers your location a good fit for its needs and wants to rent it.
That’s the only thing there is to it. When you rent out your space to a business, the owner will pay you a “rental fee” depending on how long they will be at that area.
The “Rank-And-Rent” technique works similarly, but only in digital form. You build a website, generate leads by ranking high in Google searches, and then sell those leads to other small businesses.
According to Ippei Kanehara, this is the most profitable lead generation method. He even displays his total income on his website.
Obviously, for this to work, your website must be available to a significant number of online users (thus, generating leads.).
Let’s go back to the land you own as an example. The location should be very visible and accessible to people, particularly passers-by, to make it more appealing to any business owner (AKA Traffic).
In terms of digital marketing, this means that your website should be able to rank high in Google Searches in order to become more visible. Because this is the strategy you will use to generate leads.
Search Engine Optimization
As a result, Ippei’s lead generation course places a strong emphasis on SEO. To be more detailed, Local SEO.
Of course, it depends on the niche in which you want to develop your website. Your niche will determine the keywords for which you will need to rank.
Let’s say your niche is PC repairs in California and you’d like to rank for keywords such as “computer repairs California,” “PC repairs California,” and so on.
Ippei Kanehara’s lead generation course teaches two techniques that he believes will help your SEO. Two of these techniques are…
- Intentional Backlink Outreach
- Creating Private Blog Networks
However, keep in mind that SEO is a constantly changing field. Because Google’s algorithms are subject to change, an SEO technique that works today may not work tomorrow.
And if you don’t adapt to and learn about these changes as soon as possible, your website will almost surely slip in their ranks.
In addition, one of my mentors once said, “SEO Is War.” So keep in mind that you are not the only one competing for the top spot on Google SERP.
As a result, despite what most mentors claim, this business model isn’t as simple as “set and forget.”
Ippei Kanehara’s Lead Generation Course: Pricing & Inclusions
As with most online courses of this type, the cost of joining Ippei Kanehara’s lead gen course is not initially displayed, even on any of its sales pages. It is only shown to you when you have scheduled a call to participate in.
It also contains the following:
- Global & Local Search Engine Optimization Ranking Strategies
- Email and Phone Scripts
- Call Tracking Software
- Drag & Drop Website Builder
- Private Facebook Group Access
- Regional Events Access
If you choose to adopt this business model, you should budget for a few more expenses on top of this course’s cost. As an example…
- Website & Domain Hosting
- Email Autoresponders
- Additional Call Trackers
- Keyword Research Software
- Cost For Paid Ads (Optional)
- Cost of a P.O. Box
Is Ippei Kanehara A Scam?
So, is Ippei Kanehara a scam? Not technically. He runs a perfectly respectable lead generation program.
It’s just not our #1 choice.
Because Digital Real Estate has taken the lead generation model and put it on steroids. It innovates on every part of the business model and makes it so accessible that pretty much anyone can succeed at it.
What if you could put in a couple hours a day (in your spare time) to build a single digital asset, and your reward was a $500 to $2,000 payment that came in every single month?
And what if you could get started today and have your first payment in a week?
And what if you could double it next week?
Well, that’s the power of Digital Real Estate.
You can legitimately do this from anywhere. It’s a true lifestyle business.
Your laptop and an internet connection is all you need.
Some of the most successful students in this program run their entire 6-figure businesses from:
- A camper in the middle of the woods
- A beach chair on the water in Mexico
- A small villa in Greece
They’re able to travel around, living their lives first, and focusing on their income second.
Because even if they stop working for an extended period of time, the money keeps coming in.
So adventure, memories, and experience are the top priority.
And they never have to worry about how to pay for the next trip, or consider asking for time off.
If this sounds more like the type of life you want to lead, just click here to find out more about Digital Real Estate.
What Is The Business Model For Local Lead Generation?
Local lead generation is a type of online marketing strategy that generates leads for local businesses, which leads to greater income. This business model is also known as the rank and rent method.
The problem with performing traditional SEO for a client is that once the results are received, the client has the choice to cancel the contract.
Keeping your digital marketing agency clients is one of the most difficult aspects of traditional search engine optimization. It’s more than frustrating when you’ve worked so hard to get them to page one, just to have them abandon you.
The local lead generation model addresses this issue. If your client does not pay you, you may start providing leads to their competitor.
The issue is that local businesses struggle to attract new customers and leads since they are terrible at SEO.
The goal is to build a lead generation site, perform all necessary search engine optimization, and rank your website on Google’s first page.
Your lead generation site will display when a prospect conducts a Google search, such as “bathroom remodels Oklahoma.” You will get that lead after collecting that person’s contact information via the site’s form.
Once your lead generation site is ranked on Google, you may give leads to local business owners ahead of time to win their trust before interacting with them. You are now in charge.
When you have a good list of leads, you will contact local business owners and offer them a deal. You’ve shown them that you’re the real deal by offering leads in advance, and they’re eager to do business with you.
You will make a deal with local businesses in which they will pay you a monthly fee for supplying them with leads. Except for the initial contact with the business owner, this process can be automated to generate recurring passive income.
Your monthly income will be $7,500 if you have ten clients and a $750 deal with one of them.
Clients can pay a monthly fee, a commission, or a cost based on the amount of leads generated.
- A fixed monthly payment is likely the most simple method. You receive a monthly fixed fee if you provide the leads on a regular basis.
- You might agree to earn a commission on every deal that the local business owner closes as a result of the leads you gave. Consider the possible earning potential of this method if you earn 10% on each sale.
- You can charge a fee for each phone or email lead you send them. This method is quite simple to use.
How Exactly Does The Rank And Rent Model Work?
Here’s a step-by-step guide to setup the rank and rent method.
Step 1: Finding Your Niche
You must first choose a niche and a city with little competition. If you’re seeking for niche opportunities, the business directory is a wonderful place to start.
The city you’re looking for has a population of 75,000 to 250,000 people. Those people constitute the population’s sweet spot, where there is lots of demand but little competition.
Step 2: Build Your Lead Generation Site
Building an SEO-optimized website instantly allows you to acquire an advantage over your local competitors’ websites.
It is important to have better content and more inbound links to your website than your competitors in order to rank higher in search engine results.
Most people use WordPress and Thrive Theme Builder to build new websites. The next step is to establish a Google Maps company listing that is optimized for local search.
Step 3: Prospecting A Local Business Owner
You’ll start receiving phone calls and emails once your site is well-placed in Google’s search results.
You can give those leads to any local business you want. This is how you gain the company’s owner’s trust. Because they don’t want to lose you, local businesses are eager to work with you.
Step 4: Scaling Up
Having five to ten of these websites that rank and rent are running at the same time can make a lot of money. At this time in your life, scaling up your business is a great idea.
Ippei Kanehara now has 80 websites that rank and rent, and he earns money from them on a daily basis.
Why Is Local Lead Generation A Great Online Business Model?
Local lead generation has advantages that outweigh the disadvantages of online lead generation. One of the most major benefits is that you don’t have to work on your business every day for long periods of time.
The rank-and-rent system stands out because it is highly scalable, perhaps making it the best business model available.
Lead generation benefits local businesses greatly because it saves them money on costly advertising such as Google Adwords or Facebook.
Local lead generation can give you continuous passive income for many years to come.
How To Start A Local Lead Generation Business?
People usually ask me about this. My response is normally the same: get the necessary training! You won’t be able to succeed if you don’t know exactly what you’re doing when it comes to organic lead generation.
There is a lot to learn about the lead generation model, such as creating a website, ranking it on Google, and and combining it all.
Local Lead Gen Model By Dan Klein And Ippei Kanehara
Ippei Kanehara’s lead generation course is hard to beat for learning how to use the local lead generation model. Dan launched the program in 2014. It is now the most widely used method of getting new customers. Today, Ippei Kanehara and Dan Klein are running the program.
Does The Ippei Lead Gen Model Work?
It will work if you strictly follow the model’s instructions. This is a frequently asked question, but it should be handled as a personal commitment rather than a simple curiosity.
If you believe in the process, attend the training, and are prepared to put in the effort, you will discover that the business model works.
This step-by-step video coaching program clearly explains the local lead generation model.
Ippei Kanehara and Dan Klein will teach you everything you need to know about local lead generation.
You’ll also receive access to their private Facebook group, which has over 7,000 members. You can get quick answers to your queries during the weekly live training sessions with Dan and Ippei.
The course explains each step of the local lead generation business model in detail.
Let’s Take A Look At Ippei’s Results
Ippei’s local lead generation sites produce thousands of dollars in passive income every month.
Ippei’s own lead generation website, for example, generates organic leads for local tree business owners. Ippei earns thousands of dollars per month only from this website. Imagine how much money you could make if you had a lot of sites like this.
It’s simple to understand why Ippei’s website ranks #1 in a Google search for “tree service grand rapids.” The website address is grandrapidstree.com; click on the link and scroll to the bottom of the page to see the text “Ippei Leads” in the right corner.
What’s Included in Ippei’s Local Lead Generation Training And Coaching Program?
- Step-by-step video training. There’s a lot to learn about local lead generation. In 30+ hours of video training, everything is set out step by step.
- Private Facebook group. Over 7,000 people are members of Ippei and Dan’s Facebook group, making it a fantastic resource if you have a query. Former students serve as coaches in the group and are dedicated to answering all of your queries. They’ve been coaching students since 2014, so they’re well-versed in the rank and rent system.
- Two weekly calls as part of coaching program. They’ve been doing coaching calls twice a week since 2014, which is amazing. This kind of dedication is difficult to find elsewhere.
- Outsourcing services. Ippei and Dan have ready-made services, so you can outsource the whole process if you want to.
- Group backlinks. Ippei and Dan have created a technique that allows you to gain backlinks from their network, making it much easier to rank in Google.
- Live events. Ippei and Dan hold mastermind events where you can connect with other program participants and build long-lasting relationships. Each year, there are regional meetups as well as a huge annual event in Vegas.
My Perspective On Ippei Kanehara’s Business Strategy
I’ll start by saying this.
In general, lead generation is a good business strategy.
There is no one-size-fits-all solution for climbing to the top of Google’s search results.
Keep in mind that if you’re competing with other internet marketers for a specific keyword in a local business, they’re also competing with you. So expect competition in this field.
“SEO is war,” as I earlier mentioned, remains true. You’ll be demoted if you let your guard down for even a second. Furthermore, all of the leads you worked so hard to get will start to disappear.
It’s very unusual in the lead generation industry for people to always create large amounts of content JUST to maintain their rankings.
Then again, when you compare lead gen to competition in the brick and mortar space, it’s a lot like beating up 3rd graders.
What Is My #1 Recommendation For Making Money Online In 2022?
Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.
While there may be no “perfect business”, the research IS conclusive:
Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Real Estate is for you.
1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Real Estate business.
And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.
Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.
This is only possible if you have an income stream that’s not tied to your time.
2) You Own & Control EVERYTHING: Unlike other lead generation models, Digital Real Estate gives you full ownership over every single asset, which means you have all the power and all the control.
3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.
Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.
4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).
Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.
Because you have more knowledge, more experience, more results, and more momentum.
5) Make Money Helping Real People: This part is what makes it all worth it. With Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem:
Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.
You make money by helping them make money.
Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.
Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.
Now, the choice is yours.
You could continue browsing, looking at opportunities like Ippei Kanehara which could one day make you money.
You could continue researching, never making a decision.
OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Real Estate.
A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.
All while genuinely helping real people who are grateful and happy to pay for it.
If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.