Income School Review (2022 Update): Everything You Wanted To Know!

By: Brittney

You probably found this Income School review while looking for ways to make money with SEO - but is it legit? You might wonder because...
This Income School review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

The Good Stuff

Ideal for beginners
You won't need additional software
Easy to understand

The Bad Stuff

It needs a lot of patience and time
Not that great for competitive niches
Are often criticized

Firstly, Why Am I Writing This Review?

Nice to meet you, my name is Brittney!

My story starts  like many do… “slaving away” at a 9-5 job that I didn’t really enjoy, but hey – it paid the bills.

I worked for a large Fortune 500 company that performed background checks for other companies when they wanted to hire a new employee… so you know, not exactly exciting stuff.

For a lot of people, a nice stable job and predictable check coming in every month is the picture of success, but for me, it felt like I was missing out on life.

Clocking in every single day, doing the same tasks over and over again, getting home with barely enough time to make dinner and enjoy some time to myself… only to wake up again the next morning and do it all over again.

I just wanted to enjoy life without being shackled to an unfilling job. 

I wanted to be able to take vacations whenever I wanted, for however long I wanted.

I didn’t want to have to beg my boss for a salary increase that barely matched inflation.

I just wanted to be free and happy.

Then about 4 years ago (as a stroke of luck), I stumbled across a program that taught me how to make money online by actually helping real people (local US businesses).

my concrete site

The image above shows an example. This mini website brings me in around $1,250 every single month, and I haven’t touched it in over 2 years.

That’s $15,000 per year in my pocket without having to really do anything.

Just helping small mom-and-pop shops keep their lights on and grow.

So it makes sense why local lead generation is my top online business for passive income. If you’re curious how that business model works, you can read more here.


Who Cares About That?

99% of reviewers out there don’t have experience running an actual business. They’re writing about stuff that they have no real experience with.

Why would they do that?

They just want you to click through and buy the  program that the review is about!

I have absolutely no relationship with Income School, so you can rest easy knowing that I’m going to give you my honest opinion.

This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.

Income School Review

Are you looking for a successful online business you can make money from?

The online world is filled with business opportunities.

Some people choose to write blog posts or do content creation in various social media apps. You can virtually do google search analysis on anything and learn from free courses on internet marketing.

Many online courses now offer services to teach you how to create your affiliate marketing business. Or teach you how to do online marketing.

In this review, I’m going to discuss Income School. So if you’re interested, stay tuned and discover if this kind of Search Engine Optimization (SEO) business is for you.

Here’s the thing before we start.

There are countless information courses floating around the internet. Why? Because for every problem that exists, someone claims to have the solution.

And that solution is usually some oddball money-making system that tells you how to turn a casual interest – or maybe something you’re super passionate about – into a sustainable, reliable income.

Just like Income School. Here’s the hard truth…

Most of these programs:

  • Take way more time than you’re led to believe
  • May have hidden fees
  • Require you to buy multiple up-sales in order to get the “real” information

But most importantly, a lot of these programs just don’t scale.

“Scale” means once you do the work to make a little money, it should get easier to make more money, not harder.

The problem is, most programs out there make it hard to make money at first, and even harder to keep making money.

In other words, you might be able to make some money in the beginning, but it won’t be sustainable and you’ll end up getting discouraged.

This is the exact opposite of passive income.

When income is truly passive, you do the work upfront, but then you set it and forget it. The money gets made whether you’re working or not. It’s not directly tied to the hours you put in.

So, what if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Inventory
  • Selling to friends and family
  • Selling to strangers
  • Recruiting people
  • Dealing with questionable products that weigh on your conscience

An income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day chasing, selling, or managing anything?

If that sounds like something you’d be interested in, check out Digital Real Estate. 


This is nothing like SEO, and that’s probably a good thing.

However, if you’d still like to know more about Income School, keep reading.

Income School Project 24 Review (In-Depth) – Still Legit In 2021?

The Good And The Bad

You’ll be interested in Income School’s case studies if you’ve heard anything about niche sites. Ricky and Jim, the creators, have established 12 technical areas, all of which are very passive income sources.

Niche Site Training

In the Income School Project 24 training, you discover the way to create a niche site that may generate a regular income in 24 months.

Naturally, they do not promise that you will earn your money in 24 months, even though it is the major goal, and also because of their experiences, they believe their strategies will work for other people in this period.


Ricky and Jim also have personal coaching services where you’ll have the opportunity to sit down with one or both of them to talk over your niche website project and receive their suggestions on how you can increase the chances to get the results you would like.


Income School also hosts events in Idaho for in-person instruction on successful website construction and growth.

What Is Income School By Jim And Ricky?

What Is Income School By Jim And Ricky

Income School is a corporation founded by two internet gurus, Ricky Kesler and Jim Harmer, that offers intensive training programs to anyone looking to attain financial independence by earning money online.

Whether you wish to learn e-mail advertising, content marketing, affiliate marketing, advertising, blogging, affiliate links, SEO, or e-commerce, among others, Income School claims to be there for you.

Project 24 course is among the training courses that Income School provides. This is the best program for you if you want to produce an income online through blogging or creating passive niche/authority websites.

The program was created to walk you through every step of making two major kinds of websites to assist you to develop a full-time online company in just 24 months:

  • An authority site
  • A niche site

The system consists of 60-steps presented in 123 lessons. The instructions are geared to educate you on the following:

  • The best way to be an online entrepreneur
  • Choosing a niche for your online business
  • How to create a WordPress site
  • How you can select affiliate programs and offers applicable to your niche
  • How you can produce search engine optimized content that ranks over the first page of the search engine results
  • How you can generate visitors to your website and turn it into an income

The software is simple to understand. Everything is clear and uncomplicated, and by the conclusion of the course, you will have progressed from a total rookie to a sophisticated, full-time online entrepreneur generating decent money through affiliate marketing and blogging.

The Founders: Jim Harmer And Ricky Kesler

Jim Harmer And Ricky Kesler

Jim Harmer and Ricky Kesler are both from Idaho, USA. They started producing specialty websites in 2010, and Income School was introduced in 2015.

You’ve probably seen Ricky and Jim from the popular Income School YouTube channel.

Several facts about Jim:

  • Jim started shortly after, which became massively successful
  • Jim casually brings up in his e-mail list that his niche websites made him a millionaire
  • In 2010, he went to Florida for law school with his wife, along with a 2-week-old son.
  • He was broke at the time

You can read much more about Jim on the Income School site.

A number of things about Ricky:

  • He is a father of four.
  • According to his LinkedIn profile, Ricky functioned as a project and category manager at Hewlett Packard for a few years before going full-time with Income School.
  • He has an MBA and an engineering degree.

Both Ricky and Jim are already invited to speak at seminars like WordCamp and FinCon, together with Ramit Sethi, Nathan Barry, Sharon Epperson, and JD Roth.

How Is Income School Different?

How Is Income School Different

Income School teaches and implements a novel strategy for establishing specialty websites that are often criticized. Regardless, Rick and Jim have had a lot of success with their sites, and their Padawans look to follow in their footsteps.

Perhaps the two most notable differences between Income School are:

No keyword tools

According to Ricky and Jim, premium keyword tools like SEMrush and Ahrefs are so inaccurate that they are practically useless.

No link building

Ricky and Jim both seem to regard “active link building” as a spammy technique that increases the likelihood of your website getting punished by Google.

Here are three additional things about Income School which tend to raise eyebrows:

They have built many successful sites

Some people could criticize Income School’s method, though they cannot refute their results. Ricky and Jim have clearly made many profitable niche websites over the years.

They show their sites

Most affiliates want to keep their sites hidden to avoid competition. In contrast, Income School has shown several websites they own and utilize.

Famous on Youtube

Jim and Ricky have developed a significant audience on YouTube, amassing millions of views and becoming among the platform’s most well-liked affiliate marketing channels.

The Verdict: The Good & The Bad

The Good And The Bad

According to the two, the site enables them to earn seven figures yearly.

Income School’s Project 24 program has a lot of value, and if you can follow the procedures, you may have a passive income stream operating in your favor 24 months later.

Nearly nothing happens instantly, and you should properly investigate any course that requires some time and money commitment.

But first, let’s go back and try to address the key questions we posed at the outset of the review.

  • Is Income School legit?
  • Most of all, how much does the program cost? And is it well worth it?
  • Is the program better compared to many other blog-building programs out there?
  • Does the course provide what it claims?

The level of information provided in the Project 24 program bundle is superb.

You may come out on top with a solid site that generates passive revenue.

It is absolutely up to you how much you pay, but it completely outperforms what it gives.

There’s virtually too much material that might sidetrack those experiencing shiny object syndrome, but getting all these courses along with a really active Facebook group points you towards a beneficial experience.

These men are not scammers.

They have been doing this for nearly two decades, earn seven-figure income from their websites alone, and one continues to be recognized as among the best 40 photographers in the world because of his blog.

That means a lot.

Video Reviews

Whether you succeed or fail will be determined by the topic you select, how you use your writing and the affiliate marketing items you choose to offer.

The 60-step approach is an excellent place to start since J&R is guiding you, but you will soon be on your own, which is the core of the problem.

It’s equivalent to having training wheels.

Like in each and every business, you reap everything you sow.

The affiliate advertising program will cost you $449 for that first year and $199 for all following years to be a member of the FB group and participate in all of the new classes, which are included for free.

If that is what you want, then that is a heck of a deal.

Is Income School A Scam?

Is It A Scam

So, is Income School a scam? Not technically. You can make money with this program, but it’s definitely not as easy as they make it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and – most importantly – it doesn’t scale.

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re grinding it out for 3 months and then your reward is being forced to grind it out for another 9 months before seeing any “real money,” well…that’s not a great deal, is it?

What if, instead, you could do that same 3 months of work (in your spare time), and your reward was a $500 to $2,000 payment that came in every single month?

And what if you actually didn’t need to wait 3 months? What if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Real Estate

And you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection is all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece


They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Real Estate.

Are There Alternatives To Income School?

are there alternatives

Yes, there are plenty of other business models to choose from if you want to pursue making money online.  Here are just a few:

What Is My Top Recommendation In Making Money Online In 2022?

Digital Real Estate

Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Real Estate is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Real Estate is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Real Estate business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.


2) You Own & Control EVERYTHING: With (course/business type), you don’t really own anything. You have no control over the quality of products. You don’t even own your “business”.
Look at the fine print for most of the agreements folks sign when they join one of these companies. At any point, the company can change your commission structure, reduce your profit margins, or kick you out entirely.
With Digital Real Estate, you own the assets, which means you have all the power and all the control.


3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.


4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with Income School, you’d probably need to double the number of hours you spend working. Because, again, this program doesn’t scale.


5) Make Money Helping Real People: With Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.


Now, the choice is yours. You could continue browsing, looking at opportunities like Income School which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Real Estate.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.

Table of Contents

Brittney Here!

I get to travel the world and live life without financial worry thanks to the system below!