Home Business Academy Review (2023 Update): Everything You Wanted To Know!

By: Brittney

Welcome to my Home Business Academy review. My goal is to help you understand what the program is all about, how much it costs, if it’s a good use of your time, your money, and much more! It should be less than 10 minutes start to finish, so let’s dive in!
This Home Business Academy review has been thoroughly researched with information and testimonials that are available online to anyone in the public. Any conclusions drawn by myself are opinions.

The Good Stuff

Suitable for both new and experienced marketers
Live weekly webinars
Reasonably priced

The Bad Stuff

$125 per month is a bit pricey.
Extra fees are required to access tools.
3-day money-back guarantee, after you will be charged!

Firstly, Why Am I Writing This Review?

Nice to meet you, my name is Brittney!

My story starts  like many do… “slaving away” at a 9-5 job that I didn’t really enjoy, but hey – it paid the bills.

I worked for a large Fortune 500 company that performed background checks for other companies when they wanted to hire a new employee… so you know, not exactly exciting stuff.

For a lot of people, a nice stable job and predictable check coming in every month is the picture of success, but for me, it felt like I was missing out on life.

Clocking in every single day, doing the same tasks over and over again, getting home with barely enough time to make dinner and enjoy some time to myself… only to wake up again the next morning and do it all over again.

I just wanted to enjoy life without being shackled to an unfilling job. 

I wanted to be able to take vacations whenever I wanted, for however long I wanted.

I didn’t want to have to beg my boss for a salary increase that barely matched inflation.

I just wanted to be free and happy.

Then about 4 years ago (as a stroke of luck), I stumbled across a program that taught me how to make money online by actually helping real people (local US businesses).

my concrete site

The image above shows an example. This mini website brings me in around $1,250 every single month, and I haven’t touched it in over 2 years.

That’s $15,000 per year in my pocket without having to really do anything.

Just helping small mom-and-pop shops keep their lights on and grow.

So it makes sense why local lead generation is my top online business for passive income. If you’re curious how that business model works, you can read more here.

NOTE: I DO NOT WORK WITH​ Home Business Academy

Who Cares About That?

99% of reviewers out there don’t have experience running an actual business. They’re writing about stuff that they have no real experience with.

Why would they do that?

They just want you to click through and buy the  program that the review is about!

I have absolutely no relationship with Home Business Academy, so you can rest easy knowing that I’m going to give you my honest opinion.

This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.

Home Business Academy Review

Mike Hobbs and Paul Hutchings founded the Home Business Academy. This class teaches you how to start an online business.

They also give funnel builder, premium coaching, and DFY email swipes.

But is it a scam?

The platform is free of hype, which is a plus. They provide step-by-step instruction based on proven procedures.

They also feature a funnel builder (tool) and community access.

The Home Business Academy is not a fraud. It’s a good way to establish an affiliate marketing business online.

However, $125 per month may be too much for newbies.

In this Home Business Academy review, we’ll dive into the pros and cons of the program.

In this Home Business Academy review, we’ll dive into the pros and cons of the program.

But before that, let’s ask ourselves: Is affiliate marketing even a worthwhile business model?

On the one hand, the promise is great…

You don’t have to create products, worry about fulfillment, customer service, or bad reviews.

Your only job is to get the right customers in front of the right offer, and take a commission when they buy.

And – theoretically – you can do it all in an hour a day from the beach.

Sounds simple, right?

Well, not really. Driving traffic (that’s internet speak for getting customers) is single-handedly the hardest part of the entire marketing process.

Later in this review, we’ll talk about all the different skills you need to drive traffic successfully.

For now, let’s just say the promise doesn’t really match up with reality.

At best, affiliate marketing is a job. You’re working for someone else, selling their products, and at any time, they can change your commission structure or block you from selling their stuff entirely.

In this business, you don’t really own or control anything. Since – for the most part – you’re driving traffic (again, the hardest job of all) and sending it to someone else, you don’t even get to keep the customers, who are the most valuable piece of the puzzle.

At worst, affiliate marketing is a pyramid scheme. There are certain – ahem – programs that charge you a monthly “membership fee”, under the guise that you will learn how to be a “wealthy affiliate marketer”.

Once you join, however, you find out the only way to really make money is by being an affiliate for that program.

That’s pretty much the textbook definition of a pyramid scheme.

Now, let’s say you really want that hour-a-day-work-from-the-beach lifestyle.

beach laptop

What if there was a way you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Thousands of dollars and hundreds of hours before seeing your first dollar
  • Doing all the hard work of driving traffic to only get a tiny commission
  • Running your business on someone else’s terms

An income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day testing, tweaking, and risking your money in the hope you can finally start making sales?

If that sounds like something you’d be interested in, check out Digital Real Estate. 


This is like taking all the good parts from affiliate marketing (however few there are), and putting aside all the bad.

However, if you’d still like to know more about Home Business Academy, keep reading.

What Is The Home Business Academy?

Terms Of Service

Home Business Academy is an online community and training platform for small business owners that also offers digital marketing resources.

That is, it is a location to begin affiliate marketing. Freedom Through Principle-Centered Leadership is the mission of the Home Business Academy.

Online marketing is hard. And three marketing actions are needed for success. You must first get coaching (training). Then you’ll need professional equipment. Finally, success needs help.

And there are few places to purchase the supplies you need to launch your own online business.

Their website shares a 30-minute documentary that features one of the founders, Paul Hutchings. The HBA’s primary goal is to assist regular individuals in building a successful digital marketing firm by providing digital marketing tools, training, and support.

I enjoy this site since it teaches practical ways to make money online. Also included are all tools and ability to access a vast online community. Any doubts about Home Business Academy being a scam vanished when I went in.

Like the greatest free affiliate marketing training available today, WA has thorough training, the best tools, and a supportive community, and it is less expensive!

Who Owns The Home Business Academy?

Who Owns The Home Business Academy HBA Funnel Builder

The Home Business Academy was founded by Mike Hobbs and Paul Hutchings.

They chose to build this platform after years of working to help others through their tools, coaching, and support.

My top picks for starting an online company, The Home Business Academy, and Wealthy Affiliate, are very similar.

Their tools and communities are similar. Wealthy Affiliate is two times cheaper and twice as good!

Overall, I was relieved to see that Pail and Mike are real individuals who wish to assist others in making money online.

Most frauds and get-rich-quick schemes conceal the owner’s identity.

As an example, the Job Quitter Club sells a dream of fast money via affiliate marketing. So, stay away from ClickEarners.

Let me show you how it works and what you get within this Home Business Academy review.

How Does The Home Business Academy Work?

How Does The Home Business Academy Work

I first misunderstood The Home Business Academy as a multi-level marketing or pyramid scam. But, to my surprise, it isn’t.

The network marketing company offers resources and training to anybody interested in starting or growing a digital marketing company.

So, what exactly is it?

The Home Business Academy has a straightforward business concept.

These courses show you how to build sales funnels using their own tool, how to bring visitors to your website with blogging, SEO, Facebook, and YouTube, and how to monetize your website with affiliate marketing.

I love affiliate marketing and utilize it to make money online.

The concept is easy in theory but difficult in practice. The purpose is to link buyers and sellers of a product.

Every time a customer buys a product, an affiliate earns a commission. Commissions range from 2% to 80%, depending on the affiliate scheme.

You can also use The Home Business Academy in another method. Affiliates can advertise HBA items to potential online business owners.

In this Home Business Academy review segment, we’ll discover more about the platform’s offerings.

The Home Business Academy Price

The Home Business Academy Price

To our satisfaction, the first week’s worth of instruction at The Home Business Academy Premium is only $1!

The monthly charge is $125 after the seven-day free trial. What you’ll receive is as follows:

  • Using Facebook, you may generate an endless supply of basic, free leads.
  • Learn how to get free, high-quality leads for your company online with this 15 video YouTube ranking training.
  • More sales are generated by a blog that creates leads online gathering customers and follows up successfully.
  • To address all of your concerns, there will be a weekly interactive marketing coaching webinar with top earners.
  • 7 Videos to Use as Lead Magnets. Here’s how to make a free offer that stands out from the rest and gets your company in front of the most qualified prospects available.


There is also a refund policy. After the trial, you have three days to request a refund.

Extra Costs And Upsells

Extra Costs and Upsells

The additional features of Home Business Academy will cost you more money, which is not my favorite thing.

To acquire access to the whole product range, you must pay the following amount:

  • $25 per month for Funnel Builder
  • Freedom Launchpad costs $37 per month.
  • One-time payment of $1000 for financial literacy academy courses

Home Business Academy Refund Policy

Home Business Academy Refund Policy

If you buy any of the items listed above but later change your mind, you may be entitled to a refund.

You just have three days to decide, or you will be charged a refund fee!

The Home Business Academy Affiliate Program

The Home Business Academy Affiliate Program. All the support

Members of the program may join in the Home Business Academy affiliate program. The pay strategy for the program is as follows:

Exclusive affiliate rights include the right to advertise their goods and earn $100 for each referral.

Weekly commissions are paid on Fridays.

There are no layers below or above you in a 1-tier system.

For every sale you make, you retain 80% ($100). And since it is recurring, you may make $200-$500 for each referral.

Those are only projections and should not be taken seriously.

You may earn money marketing The Home Business Academy’s affiliate program and using its tools, training, and community.

Overall, it’s a good deal for both newcomers and seasoned marketers.

But $125 per month for the digital education membership fee may be excessive.

Is Home Business Academy A Scam?

Is it a scam?

So, is Home Business Academy a scam? Not technically. You can make money with this program, but making money with affiliate marketing definitely isn’t as easy as the company makes it sound.

Driving traffic is extremely difficult. In order to do it successfully, you need to at least understand all these things, if not be a ninja at them:

  • Copywriting
  • Google Ads
  • Facebook Ads
  • Content Writing
  • Website Building
  • Conversion Optimization
  • Automation
  • Email Marketing
  • Click Tracking
  • Retargeting/Remarketing
  • SEO
  • Backlinking

And a lot more.

There’s a ton of work to be done upfront, no real guarantee of success, and – most importantly – the actual commissions are pretty small.

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re grinding it out for 3 months and then your reward is a $50 commission, it’s not really worth it.

What if, instead, you could do that same 3 months of work (in your spare time), and your reward was a $500 to $2,000 payment that came in every single month?

And what if you only needed 1 or 2 of the above skills to get started, instead of mastering all 12 before seeing your first dollar?

And what if you actually didn’t need to wait 3 months? What if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Real Estate

Your laptop and an internet connection is all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece


They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Real Estate.

Are There Alternatives To Home Business Academy?

are there alternatives

Yes, there are plenty of Affiliate Marketing programs and resources to choose from if you want to pursue this business model.  Here are just a few:

What Is My Top Recommendation In Making Money Online In 2023?

Digital Real Estate

Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Real Estate is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Real Estate is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Real Estate business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.


2) You Own & Control EVERYTHING: With Affiliate Marketing, you don’t really own anything. You have no control over the quality of products. You don’t even own customers.

Look at the fine print for most affiliate agreements. At any point, the company can change your commission structure, reduce your profit margins, or kick you out entirely.

With Digital Real Estate, you own the assets, which means you have all the power and all the control.


3) Little To No Startup Costs: It’s possible to get into Digital Real Estate with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.


4) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with affiliate marketing, you’d have to double your traffic, double the average order size of each customer, OR double your commission rate. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.


5) Make Money Helping Real People: This part is what makes it all worth it. With affiliate marketing, you’re selling the product with the best commission rate, NOT the one that’s going to improve the most people’s lives.

And that makes it pretty hard to sleep at night.

But with Digital Real Estate, you’re actually helping people by solving your clients’ biggest problem:

Small, local businesses need more customers, and with Digital Real Estate, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Real Estate makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.


Now, the choice is yours. You could continue browsing, looking at opportunities like Home Business Academy which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Real Estate.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Real Estate.

Table of Contents

Brittney Here!

I get to travel the world and live life without financial worry thanks to the system below!