Helium 10 Reviews: Best Amazon FBA Course?

Welcome to my Helium 10 Review. My goal is to help you understand what the program is all about, how much it costs, if it's a good use of your time, your money, and much more! It should be less than 10 minutes start to finish, so let's dive in!

Amazing Tools


This Helium 10 review has been thoroughly researched with information and testimonials that are available to anyone in the public. Any conclusions drawn by myself are opinions.

The Good Stuff

  • Easy to work
  • Multiple options and features.
  • Impressive data analytics

The Bad Stuff

  • Limited
  • Not detailed
  • There are better options.

Firstly, Why Am I Writing The Review?

Nice to meet you, my name is Brittney!

My story starts like many do… “slaving away” at a 9-5 job that I didn’t really enjoy, but hey – it paid the bills.

I worked for a large Fortune 500 company that performed background checks for other companies when they wanted to hire a new employee… so you know, not exactly exciting stuff.

For a lot of people, a nice stable job and predictable check coming in every month is the picture of success, but for me, it felt like I was missing out on life.

Clocking in every single day, doing the same tasks over and over again, getting home with barely enough time to make dinner and enjoy some time to myself… only to wake up again the next morning and do it all over again.

I just wanted to enjoy life without being shackled to an unfilling job.

I wanted to be able to take vacations whenever I wanted, for however long I wanted.

I didn’t want to have to beg my boss for a salary increase that barely matched inflation.

I just wanted to be free and happy.

Then about 4 years ago (as a stroke of luck), I stumbled across a program that taught me how to make money online by actually helping real people (local US businesses).

Who Cares About That?

99% of reviewers out there don’t have experience running an actual business. They’re writing about stuff that they have no real experience with.

Why would they do that?

They just want you to click through and buy the program that the review is about!

I have absolutely no relationship with J Rich, so you can rest easy knowing that I’m going to give you my honest opinion.

This review is written based on my own experiences with this business model.

All that being said, let’s jump into things.


We will examine to determine if Helium 10 is truly the greatest Amazon software available.

The appropriateness of Amazon software for your online business.

I’ll finish by responding to some of the most general questions about Helium 10 and Amazon software.

The most crucial thing is that I’ll walk you through the identical technique I employed to grow my internet marketing company to a monthly income of over $40,000 ,that is largely passive.

Because it employs some of the same abilities in a significantly more potent and successful manner, this technique has convinced me to swear off Helium 10 permanently!

Helium 10– like most Amazon FBA programs – wants you to believe you can build and run a successful e-commerce business that’s automated, profitable, and generates cash around the clock in less than 90 days…

With just a couple hundred dollars in inventory…

Sounds a little too good to be true, huh?

Look, as far as most online businesses go, you could do a lot worse than Amazon FBA.

But does that mean it’s the best solution for you?

That’s what we’ll find out in this Helium 10 review.

The biggest things you have to consider here are:

  • Inventory Management
  • Product Selection
  • Time to Profit

While you can make good money with Amazon FBA, it’s not as easy or simple as most course creators make it sound. Let’s break these 3 down real fast:

1) Inventory Management: If you’re doing an FBA business, the promise is that you don’t need to worry at all about inventory, because Amazon takes care of packing, shipping, customer service, etc.

However, you still need to get products to Amazon. And Amazon has very strict rules all sellers have to follow when preparing products for their warehouses.

This includes packaging, labeling, and registering products in their system. If you’re preparing all products yourself, you’ll spend a TON of time on this step (potentially 4-5 hours a day). So if you’re looking for a passive, automated business that runs itself, this might not be the best fit.

Now, yes, you can hire an Amazon prep center to do all this for you, but that eats into your margins. And remember that Amazon takes around 30-40% in fees for using the FBA program, so your profits are pretty tight to begin with.

2) Product Selection: E-commerce is a cyclical business. “Hot” products are always going in and out of fashion, which means, as an Amazon seller, you constantly need to be on the lookout for the next big thing.

That means monitoring trends, searching for products that might be popular down the line, and constantly in a rat race to – essentially – predict the future.

Sure, you can play in the evergreen market (things people always need and buy), but how much profit margin are you really going to get on meal prep containers, rubber spatulas, and golf umbrellas? Especially when there are hundreds of thousands of other sellers all swimming in that same ocean.

And because you’re constantly hunting for new hot products to sell, that takes up all the valuable time you could be using to travel, explore, read, surf, hike, or whatever else.

3) Time To Profit: Now, this isn’t the slowest turnaround time, but if you think you can put a dollar into inventory today and come out with two tomorrow, you’re sadly mistaken. From the time you first buy products to sell, you could be looking at anywhere from 4-12 weeks before you see a dollar come back.

And it could take twice as long before you break even.

Now, that’s not terrible, but what if you could start building a different (non-Amazon) income stream today, and see your first profits tomorrow?

What if you could build a passive income stream that’s actually passive?

An income stream that doesn’t require:

  • Inventory
  • Low margins
  • Constantly looking for the next hot product

An income stream that brings in consistent revenues every single month (from a couple thousand dollars to well over $10,000)?

An income stream you could actually build in your spare time, and grow as large or as small as you want to, without having to spend hours a day packing, prepping, and researching?

If that sounds like something you’d be interested in, check out Digital Leasing.

This is nothing like Amazon FBA, and that’s probably a good thing.

However, if you’d still like to know more about Helium 10, keep reading.

What Is Helium 10 Used For?

Amazon Seller Tools

Helium 10 is a collection of Amazon FBA tools for inventory management, fraud prevention, SEO, refunds, and product research.

When you purchase a monthly subscription, you will receive 13 tools. These tools include product research tools, product niches, competitor monitoring tools, keyword research tools, search volume monitoring, and refund Genie tools.

Also, it includes AIQ score tools, listings optimization tools, money-back management tools, inventory protector tools, index checker tools, and product listings monitoring devices.

Here Is A Fast Look At Every Tool In The Helium 10 Toolbox:

  • Magnet – Keyword research aggregator
  • Blackbox – Product analysis tool for locating product concepts
  • Trendster – Product analysis software for evaluating product trends
  •  Cerebro – Reverse ASIN lookup device for observing your competitors’ search keyword strategy
  • Frankenstein — Amazon key phrase processor, management, and list-builder utility
  • Scribbles: Improves product listings.
  • Index Checker – Checks whether or not Amazon lists specified phrases.
  • Keyword Tracker – Tracks search term ranks
  • Magnet – Keyword research aggregator
  • Blackbox – Product analysis tool for locating product concepts
  • Trendster – Product analysis software for evaluating product trends
  • Cerebro – Reverse ASIN lookup device for observing your competitors’ search keyword strategy
  • Frankenstein — Amazon key phrase processor, management, and list-builder utility
  • Scribbles: Improves product listings.
  • Index Checker – Checks whether or not Amazon lists specified phrases.
  • A keyword tracker tracks search term ranks.
  • Misspellinator provides commonly used misspellings of keywords.
  • Alerts: Guards against listing fraud and hijacking
  • XRay is a tool for product analysis that examines the level of competition and potential sales in your sector.
  • Inventory Protector – Aids in managing inventory and notifies users when supplies are low
  • Profits: Track product sales and income earnings with this customizable panel.
  • Using a profitability calculator, you may choose prices and calculate costs to maximize earnings.
  • Tracks lost or damaged items and streamline the refund process using Refund Genie.
  • Manages feedback and sends out automatic follow-up emails.
  • ASIN Grabber Aids copying and pasting ASINs for less effort and faster results.
  • Filters through countless reviews to deliver quick, comprehensive buyer insights.
  • Mobile App: Amazon has a fantastic selling app, and the Helium 10 currently has one. No longer a problem to be on the go.
  • Portals: A personalized landing page for your products that gives you control over your customers.
  • Market Tracker provides an overview of the general performance of your Amazon business.

Why Do Serious Amazon Sellers Utilize Helium 10?

Is It Profitable Products

The best Amazon FBA solution for Amazon sellers to choose a product, scale their business, and manage their selling on Amazon from scratch is Helium 10 if we were to summarize our Helium 10 review.

Why then does every Amazon merchant utilize it?

Helium 10 is primarily used by major FBA users because it virtually does all the footwork for users and eliminates uncertainty while selecting and growing an Amazon FBA business.

The dashboard provides instant access to every product of information and keyword research tools you require to scale your small business to six figures and beyond.

Which Is Better For Amazon Sellers: Jungle Scout Or Helium 10?

Thriving E Commerce Business

Since it adds brand-new tools every three to six months, helium 1o is more affordable and has more devices (19).

On the other side, Jungle Scout’s Chrome Extension is adding many more choices to surpass Helium 10, but they are still far behind. Helium 10 is preferable if you’re serious about selling goods on Amazon, in my opinion.

How Do I Use Helium 10 Features On Amazon FBA?

How It Was Used By Successful Amazon Seller

Any Amazon seller who wants to create the most of a great product like Helium 10 must identify the situations in which it is most helpful.

We now reach the section of the Helium 10 review where we talk about how to use this product. You can significantly improve your chances of success by performing some specific tasks.

While you might find other features much more beneficial than we have, these are the ones we realize first-hand potential.

Brainstorming New Product Ideas For Sellers On Amazon

Identify Trends In Existing Listings

Cerebro would be my top choice for a Helium 1o tool if I had to pick just one.

Cerebro does a wide range of tasks, but it is where I start looking for potential goods to sell on Amazon.

Cerebro does for Amazon sellers things that the best keyword tools do for website owners.

You begin by putting in an ASIN of an existing product on Amazon. Then Cerebro will pull in all of the various keywords the product ranks for on Amazon.

That is right—you can see all your competitors’ rankings on Amazon.

It is among the best ways to accomplish keyword research since it gives you immediate access to something already working for other users on Amazon.

Going after these keywords can help you get fast product sales and increase your product line.

How Can Helium 10 Help You With Keyword Research?

Keyword Research Tool

Helium 10 uses Magnet as a tool for keyword research. You won’t need a different tool for keyword research, I can assure you, as an Amazon seller.

You’ll be able to research whether these keywords are included in your search results and discover profitable search and keyword phrases employed by business owners.

It starts with a “seed keyword,” and Magnet will do the rest for you, showing related keywords and variations and metrics like search volume, sponsored ASINs, competing products, and more

What Is Helium 10 Black Box?

Black Box

Depending on your criteria, Black Box is a full set of product analysis tools that can help you find the most profitable items (not only keywords, ASINs, or categories). In only a few clicks, locate a winning new private-label product.

Black Box can help you search using the following methods:

  • Relating to goods (through keywords or categories)
  • Targeting keywords for products (through ASIN)
  • Participants in the market (through ASIN)
  • Niche (through category or keyword)

Where Does Helium 10 Get Its Data?

Where Does Its Listing Optimization Gets Its Data

I am unsure how Helium 10 obtains or estimates its numbers because Amazon does not publicly make its search data available. However, it is unquestionably different from the Google Keyword Planner volumes you see in Long Tail Pro or other keyword search tools.

Cerebro: The Tool That Will Give You Data On Search Volume

Competitive Analysis

Anyone who has sold on Amazon with some degree of success will tell you that a few things need to be done correctly for a listing to function as effectively as possible. Of those two, keywords and optimization are perhaps the most important factors in determining how well that listing performs. However, when researching new items, creating listings, introducing products, updating and improving current listings, and executing successful PPC (“pay per click”) campaigns, Helium 10’s app, Cerebro, is the most often utilized tool.

Cerebro is similar to the Swiss knife of applications in that it has many different purposes and is frequently used at various stages of the selling process. The reverse ASIN function of this tool is its most prominent feature; it essentially pulls back the curtain on that specific listing and reveals all of the search terms for which a particular product is ranking and indexing.

Can You Cancel Helium 10?

Can You Cancel To Save Money

Yes. It allows canceling subscriptions at any moment. Additionally, you can choose only the tools you require by downgrading (i.e., IQ Score, Index Checker, Refund Genie, Inventory Protector). Check out Freedom Ticket, a free course from Helium 10, if you need assistance selling things on Amazon. For those that register for a platinum account or higher, Freedom Ticket is free.

Helium 10 Chrome Extension–What Does It Do?

High Ranking Keywords And Chrome Extension

You can get XRay through Helium 10’s Chrome extension, just like a few of its extra features. It allows you to easily access a veritable smorgasbord of metrics and data, including sales trends, PPC analytics, income projections, prices, and more.

A Chrome Extension version of the Amazon product research tool XRay. A great replacement for Jungle Scout.

Helium 10 Pricing: How Much Does It Cost?

How Much Does It Cost

One of the most affordable all-in-one Amazon tools is Helium 10. You can choose from various possibilities and purchase the specific equipment you require à la carte. The monthly cost for the Platinum Plan is $97, the Diamond Plan is $197, and the Elite Plan is $397.

A free trial subscription to Helium 10 is available; however, it is fairly constrained as to be expected. Since Cerebro is one of Helium 10’s most incredible tools, you can use it twice daily, which is a terrific incentive to purchase one of the three paying subscriptions. Additionally, the free plan only allows you to monitor up to 20 keywords and offers fewer options.

Needless to point out, if you intend to use Helium 10, which is an intelligent move, we suggest going with the paid options. You can go the A La Carte path with a beginning price of $17 a month. Nevertheless, this is just perfect in case you plan on using a handful of tools. The bucks may easily add up with each device you would like to use.

Most Helium 10 users choose the Platinum Plan. With this program, you can use Helium 10’s complete lineup of features and tools. Nevertheless, at $97 monthly, this strategy truly makes sense in case your Amazon businesses have already been earning profits or are seriously interested in producing a profitable Amazon FBA business and not simply a side hustle. Or else, this monthly fee might be a tough pill to swallow.

Meanwhile, if you are already making cash being an Amazon seller and additionally wish to use everything Helium can do, the Diamond Plan could be well worth considering. At $197 monthly, it not only provides you access to every tool and feature but expands your limits and capabilities as well. Did we mention you finally got access to Helium 10 Ads? This tool by itself may be worth the $197 monthly for the amount you will save on PPC advertising.

Ultimately, whether you choose the Platinum or Diamond Plan is determined by how much you are presently selling. Unless you have to monitor plenty of ASINs or check thousands of keywords thousands of times every month, the Platinum Plan should be what you need.

Finally, there is the Elite Plan. At $397 per month, it intends for power sellers. Along with unlocking everything Helium 10 offers, it gives subscribers in-person workshops, cutting-edge education, and high-level networking opportunities.

Is Helium 10 A Scam?


So, is Helium 10 a scam? Not technically. You can make money with this program, but it’s definitely not as easy as they make it sound.

There’s a ton of work to be done upfront, no real guarantee of success, and – most importantly – you need to do a ton of volume to make any real money.

Now, there’s nothing wrong with front-loading the work and making the money later.

But if you’re grinding it out for 3 months and then your reward is 15% profit on a $12 product (which comes out to $1.80), it’s not really worth it.

What if, instead, you could do that same 3 months of work (in your spare time), and your reward was a $500 to $2,000 payment that came in every single month (recurring revenue)?

And what if you actually didn’t need to wait 3 months? What if you could get started today and have your first payment in a week?

And what if you could double it next week?

Well, that’s the power of Digital Leasing

And, unlike with Amazon FBA, you can legitimately do this from anywhere. It’s a true lifestyle business.

Your laptop and an internet connection is all you need.

Some of the most successful students in this program run their entire 6-figure businesses from:

  • A camper in the middle of the woods
  • A beach chair on the water in Mexico
  • A small villa in Greece

They’re able to travel around, living their lives first, and focusing on their income second.

Because even if they stop working for an extended period of time, the money keeps coming in.

So adventure, memories, and experience are the top priority.

And they never have to worry about how to pay for the next trip, or consider asking for time off.

If this sounds more like the type of life you want to lead, just click here to find out more about Digital Leasing.

Are There Alternatives To Helium 10?

alternatives ggmoney

Yes, there are plenty of other business models to choose from if you want to pursue making money online.  Here are just a few:

What Is My Top Recommendation In Making Money Online In 2024?

Digital Real Estate

Our review team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Leasing is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Leasing is for you.


1) It’s Flexible: got an hour a day? You can do this. Ready to drop everything else and dive in full time? You can do this. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Leasing business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t.

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day.

This is only possible if you have an income stream that’s not tied to your time.

2) You Own & Control EVERYTHING: With Amazon FBA, you don’t really own anything. Yes, you technically own the products before you send them into an Amazon warehouse, but that’s it.

You don’t own the sales platform, you don’t own a brand, and you don’t own the customers.

Not to mention, Amazon can literally shut you down at any time if they believe you’ve violated their constantly changing terms of service.

So you’re building a business that could be completely taken away from you in the blink of an eye.

With Digital Leasing, you own the assets, which means you have all the power and all the control.

3) Little To No Startup Costs: It’s possible to get into Digital Leasing with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work.

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.

4) No Inventory: As mentioned above, spending 4-5 hours a day preparing and packing products to send to Amazon is a huge time commitment.

Plus, you constantly need to be buying new products if you want to maintain your business. You need to spend even more money if you want to scale up.

With physical products, you’ll always have limits on your time and freedom.

With Digital Leasing, a 100% online business, you never have to worry about that.

5) Easy To Duplicate: Ok, here’s the best part: once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

Remember: each Digital Rental Property is worth $500 to $2,000 a month in semi-passive income (over 95% profit). Every time you decide to create another one and increase your income, it gets easier.

Because you have more knowledge, more experience, more results, and more momentum.

If you wanted to double your income with Amazon FBA, you’d have to double your inventory OR your profit margins. And, guaranteed that’s a lot harder than a few clicks and a few minutes of your life.

6) Make Money Helping Real People: This part is what makes it all worth it. Helium 10 is a decent way to make yourself money, but it doesn’t improve anyone else’s lives.

After all, there’s always someone else selling rubber spatulas and umbrellas. That might be fine in the short term, but in the long run you may feel like you’re missing a purpose.

With Digital Leasing though, you’re actually helping people by solving your clients’ biggest problem…

Small, local businesses need more customers, and with Digital Leasing, you are unleashing a flood of happy, paying customers for these businesses.

You make money by helping them make money.

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent.

Once you see how Digital Leasing makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.

Now, the choice is yours. You could continue browsing, looking at opportunities like Helium 10 which could one day make you money.

You could continue researching, never making a decision.

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Leasing.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits.

All while genuinely helping real people who are grateful and happy to pay for it.

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Leasing.

Brittney Here!

I get to travel the world and live life without financial worry thanks to the system below!